2011 Curriculum and Itinerary
Year 1 Topics
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Intro to Revenue Development & Management
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Budgeting for the Bottom Line
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Developing Foundations
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Case Study & Tour of the First Revenue Based Public Park System – Oglebay Park
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Financial Operations & Ethics
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Trends & Markets
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Creative Revenue Development
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Sponsorships
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Contract Services Management
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Partnerships
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Pricing for Cost Recovery
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Sponsorships
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Marketing & Branding Techniques
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Developing a Marketing Plan
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Pricing for Cost Recovery
Year 2 Topics
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Effective Presentations to Obtain Support & Resources
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Facility/Park Design for Maximizing Revenue
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Team Topics and Assignments
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Strategic Planning
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Business Plans for Successful Parks and Recreation Projects
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Privatization, Collaboration & IGA’s
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Strategic Planning
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Managing for Efficiencies
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Entrepreneurship
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Data Management and Technology
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Economic Development Strategies: The Role of Parks & Recreation
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A Penny Saved is a Penny Earned
2011 Itinerary
Sunday, March 13
5 pm
6 pm
Registration
Dinner/orientation
Monday, March 14
8:15 am
6 pm
Classes begin
Sponsors reception
Tuesday, March 15
8:15 am
7 pm
Classes begin
Scholarship fun night
Wednesday, March 16
9:00 am
Classes begin
Thursday, March 17
8:15 am
6 pm
Classes begin
Closing banquet, followed by drinks & dancing
Friday, March 18
Depart Oglebay
National Training Center at Oglebay Resort
465 Lodge Drive
Wheeling, West Virginia 26003-1967
Phone: 800-624-6988, ext 4126
Email:
ntc@oglebay-resort.com
Fax: 304-243-4106
Copyright © 2010
All rights reserved
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